Earn with your blog easily
It starts off as a venting point. A cyber-water-cooler, where you and other net geeks can endlessly air your views, get nasty, and stay anonymous. But it has also grown into a viable profession for a lucky few. For most, money is made through online ads placed on their blog, but others also make money providing a fee-based service to their readers, selling products directly on their site or from blogs that pay writers to contribute.
Blogs are free online spaces that usually function as personal journals for news and opinion. Bloggers spout on anything from politics to sex, dishing out all their (or someone else’s) dirty laundry, feeding the voyeuristic masses. Whereas peeping into someone’s window is considered bad manners, reading about the intimate details of someone’s life online isn’t. Baring all isn’t the protocol for every blogger though, as blogs function as information portholes as well, serving up a unique information that mainstream outlets may not provide.
For ‘Nilu’, who hosts a site called Recursive Hypocrisy, a collection of critical views on current events, the money is on it’s way. While the Chennai-based blogger uses some ads to generate revenue from his site, he’ll be launching a rather new method of income generation called link trading. For a fee, he’ll review a blog site, provide the link, and in turn increase the traffic of what may be an unpopular blog. Blogging for three-and-ahalf years, he has developed quite a following for his website that centers around everything, from Milton Friedman to his “Puke of the Day,” a space in which he spews his disgust for shoddy blogs.
“The new bloggers who have almost no traffic are always grateful if I link to them, since I have high traffic by Indian standards. So, I will soon be charging to link to new blogs.” He says the blog review will be similar to a movie review, “The link will be on my terms and I may say that the blog sucks but, I will link to it and provide visibility at least within the blogging community.”
A m i t A g r aw a l , who runs the blogsite Digital Inspiration has already been making money for quite some time. Starting the blog in 2004, the site is an online clearinghouse of technology information, tools and software downloads. He struggled for a year before his income became substantial, but now, he earns the equivalent salary of a software project manager. The majority of it comes from Google AdSense, a company that places ads on blog sites. For every visitor that clicks on an ad on his blogsite he gets paid or for every 1,000 visitors that come to his site and see an ad, he gets paid, either way, it’s up to AdSense. So with 30,000 to 40,000 hits per day, it’s no wonder he can
make an attractive living at blogging.
Companies like Google AdSense and Text Link Ads enable bloggers to put ads on their website that coincide with the site’s content. They allow the blogger to choose the number, size and placement of ads. Usually it works out that for every click on the ad in a blog a small fee is paid to the owner. Since AdSense caters to the global market, geographically relevant ads are placed on blogsites. It means that ads fit within the context of the site.
It’s the same way for Ganesh and his wife Lalitha who run an online stock market information blog called Rupya. It started in mid-2004 as a hobby for them but grew into a lucrative part-time job of sorts. Since keeping up with world stock markets, they ended up posting their research on the site and from there it grew in popularity for the husband and wife team. Using AdSense as well, in addition to Text Link Ads, they generate about half the salary of an IT software programmer. “It’s enough for me to purchase all the latest subscriptions I need to keep the site updated as well as all the latest software required. Plus, I can put some away in savings,” he adds.
Varun Krishnan, an organiser for the Chennai BlogCamp ‘Un-Conference’, that took place earlier this
month, confirms there are some bloggers who earn a substantial sum from blogging. But he also points out that it is an exception to the rule. “People are making money but not in great numbers.”
The trend growth though depends on technology. Software and web interfaces are overwhelmingly Englishbased. “And that leaves out a huge chunk of the Indian population that doesn’t use English,” says creative communications consultant, Peter Griffin. When software catches up to enabling Indians to use their first language when using the internet, blogs will take off even more, he says. TNN
Get a jump on blogging bucks
Google AdSense
AdSense places ads on a website that matches the content of the website—the ads will feature products and services that relate to the material on the web page.
How it works: You apply to have your site approved for the ads. Upon approval, cut and paste a block of HTML code onto your website. Ads will show up on the website automatically.
How you make money: This program is based on two different money generators: costper-click or CPC, and cost-per-thousand-impressions or CPM. With CPCs, money is generated every time someone clicks on an ad on your website. With CPMs, money is generated for every 1,000 visitors that come to your website and just see the ad.
Text Link Ads
Text Link Ads lets a blogger choose what kind of ads they'd like on their website.
How it works: You apply to have your site approved for the ads. Upon approval, cut and paste a block of HTML code onto your website. You approve the ad content and colour/size scheme. Ads will then automatically show up on the website
How you make money: This program is based off the sale of ads that are advertised on your website. You receive 50% of the sale price of each text link ad sold off your website. Other people buy these ads because they improve the search engine rankings of their sites.
Blogs are free online spaces that usually function as personal journals for news and opinion. Bloggers spout on anything from politics to sex, dishing out all their (or someone else’s) dirty laundry, feeding the voyeuristic masses. Whereas peeping into someone’s window is considered bad manners, reading about the intimate details of someone’s life online isn’t. Baring all isn’t the protocol for every blogger though, as blogs function as information portholes as well, serving up a unique information that mainstream outlets may not provide.
For ‘Nilu’, who hosts a site called Recursive Hypocrisy, a collection of critical views on current events, the money is on it’s way. While the Chennai-based blogger uses some ads to generate revenue from his site, he’ll be launching a rather new method of income generation called link trading. For a fee, he’ll review a blog site, provide the link, and in turn increase the traffic of what may be an unpopular blog. Blogging for three-and-ahalf years, he has developed quite a following for his website that centers around everything, from Milton Friedman to his “Puke of the Day,” a space in which he spews his disgust for shoddy blogs.
“The new bloggers who have almost no traffic are always grateful if I link to them, since I have high traffic by Indian standards. So, I will soon be charging to link to new blogs.” He says the blog review will be similar to a movie review, “The link will be on my terms and I may say that the blog sucks but, I will link to it and provide visibility at least within the blogging community.”
A m i t A g r aw a l , who runs the blogsite Digital Inspiration has already been making money for quite some time. Starting the blog in 2004, the site is an online clearinghouse of technology information, tools and software downloads. He struggled for a year before his income became substantial, but now, he earns the equivalent salary of a software project manager. The majority of it comes from Google AdSense, a company that places ads on blog sites. For every visitor that clicks on an ad on his blogsite he gets paid or for every 1,000 visitors that come to his site and see an ad, he gets paid, either way, it’s up to AdSense. So with 30,000 to 40,000 hits per day, it’s no wonder he can
make an attractive living at blogging.
Companies like Google AdSense and Text Link Ads enable bloggers to put ads on their website that coincide with the site’s content. They allow the blogger to choose the number, size and placement of ads. Usually it works out that for every click on the ad in a blog a small fee is paid to the owner. Since AdSense caters to the global market, geographically relevant ads are placed on blogsites. It means that ads fit within the context of the site.
It’s the same way for Ganesh and his wife Lalitha who run an online stock market information blog called Rupya. It started in mid-2004 as a hobby for them but grew into a lucrative part-time job of sorts. Since keeping up with world stock markets, they ended up posting their research on the site and from there it grew in popularity for the husband and wife team. Using AdSense as well, in addition to Text Link Ads, they generate about half the salary of an IT software programmer. “It’s enough for me to purchase all the latest subscriptions I need to keep the site updated as well as all the latest software required. Plus, I can put some away in savings,” he adds.
Varun Krishnan, an organiser for the Chennai BlogCamp ‘Un-Conference’, that took place earlier this
month, confirms there are some bloggers who earn a substantial sum from blogging. But he also points out that it is an exception to the rule. “People are making money but not in great numbers.”
The trend growth though depends on technology. Software and web interfaces are overwhelmingly Englishbased. “And that leaves out a huge chunk of the Indian population that doesn’t use English,” says creative communications consultant, Peter Griffin. When software catches up to enabling Indians to use their first language when using the internet, blogs will take off even more, he says. TNN
Get a jump on blogging bucks
Google AdSense
AdSense places ads on a website that matches the content of the website—the ads will feature products and services that relate to the material on the web page.
How it works: You apply to have your site approved for the ads. Upon approval, cut and paste a block of HTML code onto your website. Ads will show up on the website automatically.
How you make money: This program is based on two different money generators: costper-click or CPC, and cost-per-thousand-impressions or CPM. With CPCs, money is generated every time someone clicks on an ad on your website. With CPMs, money is generated for every 1,000 visitors that come to your website and just see the ad.
Text Link Ads
Text Link Ads lets a blogger choose what kind of ads they'd like on their website.
How it works: You apply to have your site approved for the ads. Upon approval, cut and paste a block of HTML code onto your website. You approve the ad content and colour/size scheme. Ads will then automatically show up on the website
How you make money: This program is based off the sale of ads that are advertised on your website. You receive 50% of the sale price of each text link ad sold off your website. Other people buy these ads because they improve the search engine rankings of their sites.
posted by Priyank at
11:04 AM
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